The Media Guru

May 17, 2008

A brand new Ferrari, not a new model, but an entirely new line of Ferraris has been unveiled. The Ferrari California (I wonder if California is the codename?) was “leaked” out by Ferrari who’ve released only 3 photos & the statement below:

New Ferrari California revealed: a hugely versatile, innovation-packed GT

Maranello, May 13th 2008 - The first official photographs have been published of the Ferrari California, the latest addition to the new generation of Ferraris launched in 2004 with the 612 Scaglietti and added to more recently with the 430 Scuderia.

The Ferrari California joins the Prancing Horse's 8-cylinder family which has always been defined by power and performance. It also flanks the flagship 612 Scaglietti in the prestige sporty Grand Tourer segment.

The new Ferrari California will satisfy even the most demanding of owners in term of its superb vehicle dynamics and driving pleasure. The new model will be available exclusively as a convertible with a folding hard top. Both chassis and bodywork are aluminium, in line with the rest of the current range. The California will be powered by a new V8 engine mounted for the first time in the marque's history in the mid-front position.

In line with Ferrari tradition, the new model also features several innovations. Apart from its folding hard top, these include the original 2+ concept which guarantees exceptional versatility of use in the rear of the car. The California's 4,300 cc V8 engine features direct fuel injection and a "flat" crankshaft. It generates 460 CV at 7,500 rpm with a torque curve that enhances vehicle dynamics and provides maximum driving pleasure which is typical for Ferrari.

As per the traditional Ferrari transaxle layout, the engine, which allows the Ferrari California to sprint from 0 to 100 km/h in less than 4.0 seconds, will be coupled to a 7-speed dual clutch transmission that boosts the car's performance while enhancing the driving pleasure, improves ride comfort and reduces fuel consumption and emissions (c.310 g/km CO2). The comfort is further enhanced by a new multilink rear suspension system. The Ferrari California is also equipped with the exclusive F1-Trac traction control system which made its debut on the 599 GTB Fiorano and has been further honed to suit the typical driving conditions expected for this new GT. Brembo brakes featuring carbon-ceramic material disks as standard guarantee superbly efficient braking.

In addition to sporting the marque's classic styling cues, the cabin has also been beautifully trimmed using quality materials by Ferrari's own skilled artisans. New accessories and equipment, such as the seats, steering wheel, instrument panel and infotainment system, together with optimised aerodynamics ensure that this is a highly ergonomic and enjoyable car to drive regardless of whether the top is up or down.

The Ferrari California is aimed at owners who desire a car which embodies everything the Prancing Horse represents in terms of sporty design and innovation, but also seek a car with greater versatility than ever. The car will be officially unveiled to the public at the Paris International Car Show. However, over the coming weeks, new photographs and further details about it will also be published.

The Ferrari California is a roadster/spyder/convertible. It’s quite the stunner that the numerous spyshots have revealed it to be, but it’s far from being the entry-level supercar that it was rumoured. A V8 generating 7500rpm (a little more than your hard disk) capable of 0-100 in less than 4.0s. By comparison the F599 GTB does 0-100 in 3.7s & the F430 3.5s. But on the California, the engine is at the front!

The California has a folding hard-top, hence the longer body. But with a hard-top, you never worry about the top being blown off! The California has an excellent design (as most Ferraris), has some innovative new technology on-board & has supercar performance. The Lamborghini Gallardo LP-560-4 should expect some serious competition - but I still prefer the LP-560-4! (Here’s the Top Gear review of the LP-560)

More on Jalopnik: 2009 Ferrari California Revealed - California Dreaming
Ferrari’s redirects to which features a counter to the official launch date, the 3 photos & engine music of the beast.

The Age of the Diesel supercar has dawned.

Top Gear reviews the Audi R8 V12 TDI! Here are the photos from the review of the concept! & here’s the article.

No doubt Jeremy Clarkson has some good deal of work to do this summer - GT-R, California, LP-560-4 & now the Audi R8 V12.

Coincidence? The pic below is the Audi’s Futuristic Concept from I, Robot… The future’s today then!

There’s no doubt diesel is here to stay… I wonder if Audi have an H2 concept?

More on Top Gear - Audi R8 V12 TDI - Smokin'

Top Gear News
Top Gear is NOT airing on the 15th June! & Season 11 will only have 6 episodes! :,(
That’s some really bad news… after S10, the expectations were extremely high for S11, but TG have disappointed us with only 6 episodes, including the Japan Special. & the reason behind this is quite obvious - Euro 2008 & Beijing Olympics. I guess, the BBC couldn’t squeeze in TG episodes in between the live broadcasts…

As a consolation here’s a widget with some of Jezza’s most memorable quotes:

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Anonymous said...

The Audi R8 is a looker too.
I am mistaking it for a Ferrari nowadays.

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